Current Fashion Mood Based on Petar Petrov´s Fall Collection
The fine line, on which a designer is walking when he is creating the upcoming collection, is separating to different but very familiar worlds: the world of commercial and the world of keeping an artistic signature. Both have their own pros and cons. Commercial gives you sales and opportunity to grow on a market, meanwhile, the art part is the increase as a brand and evolution as an individual. The delicate balance of how to satisfy customer's wishes and not sacrifice the DNA of a brand is some sort of rope stretched in the air above millions of viewers and buyers.
Raised in Bulgaria, but a very Viennese designer, Petar Petrov, for the last decade, has been improving himself on the market and in the hearts of women. As he says, contrast is key: the masculine and feminine, the fluid and the rigid, ease, and protection are the main highlights of his Fall 2020 collection. The pieces came alive during the London Fashion Week, and have pleased both the commercial and the creative sides.
Have you ever walk down the streets of the city and really have tried to notice what is going on? Take a look! You are going to see shops and clothes, clothes, clothes. In the era of fast fashion and even faster sustainability, it is a talent to work it, so the person is the most important. "We are evolving but still always asking what is relevant to the woman of today?" - a brand's credo that Petar Petrov shared on his press company. The first look of the show is the exact proof of that. Gorgeous brown color, deep neckline, and flowing fabric that is representing strengths and power alongside with flimsiness is the ultimate dress code and a statement.
A collection isn't fulfilled with many colors or prints, but it shows the whole specter of emotions and feelings. The sensual touch of femininity and straightforwardness of masculinity. Generous silhouettes, wide and long sleeves, jackets cut with added volume at the back. Every piece is designed with versatility in mind, a non- negotiable for Petar.
Accessories capture the essence of the collection. Shoes blend frivolity and function; block heels are curved, and leather boots finished with tasseled chains. Jewelry, a new category for the brand, embraces the iconography of surrealism, echoing the eye print found elsewhere in the collection.
The whole ensemble is creating an idea of a zeitgeist. Frozen in time and fashion loop, pieces are cultivating simplicity to fit in the wardrobe of each woman that might imprint her style in them after.
Photos: PR
