Giorgio Armani's Show in St. Moritz
The Italian design maestro showed pieces for men and women from the Giorgio Armani Neve Autumn/Winter 2022/23 collection in front of the historic Olympic Stadium in the luxury ski resort of St. Moritz.
What better place to show a winter collection than in St. Moritz? Giorgio Armani thought so too. The collection was presented on the square in front of the Olympic Stadium. This was introduced by Giorgio Armani in the 90s and is characterised by an elegant colour palette, meticulous workmanship and refined materials.
The boutique at Via Serlas 22, where the Neve collection is already available, presented a special installation for the occasion, characterised by narrow vertical mirror elements that reflect the surroundings and the panorama.
The Giorgio Armani Neve high mountain tour, which was launched for the first time with the 2021 winter season, has started with the first date in St. Moritz. Further stops are Megève (from 6 December 2022 to 30 March 2023), Verbier (18 December 2022 to 18 March 2023) and finally Courchevel (11 February to 7 April 2023).