Fashion

Austrian Fashion Awards 2021: Petar Petrov wins

The Austrian Fashion Awards 2021 had two winners who perfectly represent the spectrum of Austrian fashion.
face person human beard

The Belvedere 21 provided the backdrop for a rather cosy evening. The local fashion scene met here (mostly after a long time). And this was also noticeable at the award ceremony, which not lacked worthy prize-winners, but the attention of the audience, which did not pay much attention to what was happening on stage. This could be due to the pandemic "eventlessness", which made the fashion crowd chatty throughout the award ceremony, or the sound system, which did not allow the whole audience to hear what was happening on stage. 

Yet on this evening of the Austrian Fashion Awards, which have been presented for several years now and have renowned prize winners, there were two capacity winners of the Austrian fashion scene.

One: Petar Petrov. Not much needs to be said about the Ukrainian-born designer, who grew up in Bulgaria, but in recent years he has developed into one of the biggest names in Austrian fashion, who is also making international waves. He was awarded the "Outstanding Artist Award for Experimental Fashion Design" by the Federal Minister of Arts, Culture, Public Service, and Sport. The other one: Jojo Gronostay with Ghanaian roots, who excellently combines the experimental level of upcycling and secondhand with his label "DWMC/ Dead White Men's Clothes" and was awarded the Fashion Prize of the City of Vienna for it.

 

Showcase: From Christoph Rumpf to Florentina Light

Afterwards, a classic show was dispensed with, instead sending those present through the house to go on a "fashion search". Christoph Rumpf, a high-flyer since winning the 2019 Hyères Festival, and Florentina Light were represented, as was the fashion label Hisu Park, which only saw the light of day in 2021.

252142827_300063965196497_3475303062054271145_n.jpg
252713312_214011077479734_6008113899452618356_n.jpg
252223979_1374953849589785_5343579013996282757_n.jpg
Hisu Park, Florentina Light and Christoph Rumpf exhibited at the Austrian Fashion Awards in the 21er Haus.

Tags

Recommended posts for you

coat jacket blazer photography portrait shirt vegetation people tree blouse

Fashion

Frauenschuh: Where Tradition Meets Modernity

Since 1950, Frauenschuh Kitzbühel has stood for alpine elegance, fine craftsmanship, and timeless favorites. The Spring/Summer 2025 collection combines high-quality cashmere, lightweight cotton, and premium leather to ensure ultimate comfort. Simon Frauenschuh is leading the family business into the future—focusing on local production, exquisite materials, and a global vision. In an exclusive interview, he discusses tradition, innovation, and the art of timeless fashion.