Art & Culture

The Dior Medallion Chair

For the Salone del Mobile, in Milano, Dior Maison invited seventeen artists to reinterpret one of its iconic emblems: the medallion chair. A symbol of Louis XVI style that Christian Dior chose as soon as he founded his House, in order to seat guests at his fashion shows in a “sober, simple, and above all classic and Parisian” décor, as he recounted in his memoirs.
indoors room floor

The essential oval, surmounted by a Fontanges bow, has become one of the major codes of 30 Avenue Montaigne, the beating heart of Dior. 

DIOR_SALONE DEL MOBILE ©Alessandro Garofalo_ 3.jpg
DIOR_SALONE DEL MOBILE ©Alessandro Garofalo_ 76.jpg

Today, Sam Baron, Nacho Carbonell, Pierre Charpin, Dimore Studio, Khaled El Mays, Martino Gamper, Constance Guisset, India Mahdavi, Nendo, Joy de Rohan Chabot, Linde Freya Tangelder, Atang Tshikare, Seungjin Yang, Ma Yansong, Jinyeong Yeon, Tokujin Yoshioka, and Pierre Yovanovitch offer their visions and artistic and cultural sensibilities – from Japan to Italy by way of Korea, Lebanon, and France – to reconceive this object of desire with boundless creativity. An unprecedented and pluralistic collaboration, a reflection of the House’s timeless modernity that reinvents the Dior dream and lets it live on

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Atang Tshikare
Constance Guisset
Dimore Studio
India Mahdavi
Jinyeong Yeon
Joy de Rohan Chabot
Khaled El Mays
Linde Freya Tangelder
Ma Yansong
Martino Gamper
Nacho Carbonell
Nendo
Pierre Charpin
Pierre Yovanovitch
Sam Baron
Seungjin Yang
Tokujin Yoshioka

Pictures: PR

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