Louis Vuitton appoints Pharrell Williams as new Creative Director for Menswear
After the unexpected death of Virgil Abloh in 2021, there was a lot of speculation about whether there would be a new head designer for the menswear line. As of today, the answer is yes! 13-time Grammy winner Pharrell Williams is now the creative director for Louis Vuitton.
Pharrell Williams already worked for the French fashion house in 2004 and 2008. So the trial period turned out to be more than long and they were able to "get a feel" for each other sufficiently. While Pharrell Williams also undertook other fashion projects, including promoting Chanel as a testimonial, he co-founded the streetwear brand Billionaires Boy Club.
An innovative pioneering spirit who blurs the lines between different genres, the appointment as creative director couldn't be more fitting and much can be expected as the multi-talented, is also extremely busy in the hospitality industry: In 2019, Pharrell Williams teamed up with David Grutman to open both Swan and Bar Bevy in Miami's Design District. In 2021, the Goodtime Hotel was added.
Pharrell Williams has also been busy in the beauty industry. In 2020, he founded Humanrace™, a skincare company with a mission to support people in their pursuit of physical well-being.
Pharrell Williams also founded the non-profit organisations YELLOW, which provides education for youth, and Black Ambition, an initiative that provides a platform for aspiring entrepreneurs and start-ups.
Pharrell Williams' first collection for Louis Vuitton will be launched in June during Paris Fashion Week for men.
