Back to "normality": Giorgio Armani shows in front of the public again in 2021
It's that special crackle that's in the air. Just before the first model steps onto the catwalk and takes the viewers into another world for a short time. As much as fashion houses have tried to adapt to the new circumstances via live stream in recent months, due to Corona and an accompanying global health crisis, it is clear that no stream can replace a fashion show "in person".
Giorgio Armani knows this too, and will once again show Giorgio Armani Privé Haute Couture in front of an audience at the upcoming Paris Fashion Weeks in Paris in July. The Italian embassy was chosen as the location.
Shortly before that, on June 21, 2021, Giorgio Armani Men's will be shown at Milan Fashion Week. It is particularly important for the design house to emphasize that official health regulations will be followed at both venues.
Nevertheless, a great signal that things will soon be moving back towards "normality" in the fashion industry.